The JoeyBra is a bra with discreet side pockets, so you can store phones and credit cards on the bra. Created by two students from the University of Washington. The project which is featured on Kickstarter currently, they want to bring this product to market. "Our unique product allows women to finally ditch the purse and opt for freedom. JoeyBra, a sexy pocketed bra, offers two discreet pockets on the sides of the bra. While maintaining a low-profile and without changing the shape or fit of the bra, our pockets can carry a phone, ID & credit card, and a key. Being the first truly, sexy pocketed bra, Joeybra’s design features a pushup bra, a touch of lace, and high quality craftsmanship that will allow you to feel sexy. Our current style works as both a normal bra as well as a strapless or convertible bra. "